going green, green, green claims,

Social Media Ads Are Littered With ‘Green’ Claims. How Are You Supposed to Know They’re True?

Online platforms are awash with ads for so-called “green” products. Power companies are “carbon neutral.” Electronics are “for the planet.” Clothing is “circular” and travel is “sustainable.” Or are they? Our study of more than 8,000 ads served more than 20,000 times in people’s Facebook feeds found many such claims are vague, meaningless, or unsubstantiated ...

Troy Oakes

'Eco-friendly' on a typewriter.

Ditch the Supplements and Fortify Your Blood by Going Green

When we think of building up our blood, we often turn to iron supplements or iron-rich foods. But there are other nutrients essential for the formation of our red blood cells and these can be obtained by going green — namely, folate or vitamin B9. While iron is a crucial piece of the puzzle, without folate, ...

Emma Lu

Spinach, apple, oranges, avocado, lemon, and kale site on a table waiting to be made into a green smoothie.

8 Eco-Friendly Makeup Swaps That Will Make You and the Earth Happy

It is important to take up measures that reduce the carbon footprint and make the Earth a better place to live in. Every person, regardless of income level, lifestyle, or location, can do his/her little bit to reduce environmental pollution. This is applicable for those involved in the makeup and grooming industry as well. Switching ...

Raven Montmorency

Switching over to eco-friendly makeup products and habits can help greatly reduce environmental damage.