Spam might not have brought an end to the internet or email, as some dire predictions in the early 2000s claimed it could — but it’s still a massive pain. Despite all the spam being removed by filtering technologies, most people still receive it every day. How do these messages end up flooding our inboxes? ...
Advertising is a promotional activity that aims to sell a product or service to a target audience. It is one of the oldest forms of marketing which attempts to influence the actions of its target audience to either buy, sell, or do something specific. Using a highly tailored message the advertisement can be niche (targets ...
A large company was looking to expand, so they hired a marketing director. Many people responded to the job posting. The hiring manager thought he would hold a competition instead of selecting one of the candidates by holding interviews. He decided the marketing task for the applicants would be to sell as many combs as ...
I learned a long time ago to listen to my inner voice. It is a warm summer day in Australia, during a pandemic, and an odd silence wraps up the city of Melbourne due to a new sudden and unexpected lockdown, the third. Once again, I find myself immersed in my thoughts and, while trying ...
Social media brought with it a new form of marketing — influencer marketing by teen influencers. An influencer is a person who has a large following on social media platforms and can influence his or her followers to buy the products that he or she promotes. Since a significant portion of social media users are ...
A big percentage of Americans believe that climate change will end up being disastrous for the world. According to surveys by the Pew Research Center, almost three-fourths of the U.S. population is of the opinion that storms in the country will worsen due to climate change. They also expect plant and animal life to be severely ...
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